IDC

Student wearing a virtual reality headset.

Essential VR/AR/XR insights from Q4 23

By Zoe McNeill / 20/02/2024

1. ‘Remarkable’ advances in procedural audio make experiences more immersive An academic review of procedural audio technology – which generates sounds in real time for nonlinear media such as virtual…

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Collage of health monitor screens. Photo by Mingwei Lim on Unsplash

Essential healthcare insights from Q3 23

By Shirley Siluk / 07/11/2023

1. Survey highlights need for investment in electronic health records Of 10 countries surveyed for an Economist Impact report commissioned by Roche Diagnostics, all have some foundations – such as…

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Man in a headset trying out XR technology.

Essential VR/AR/XR insights from Q1 23

By Zoe McNeill / 18/05/2023

1. Metaverse could fuel $1 trillion in commerce by 2025: Accenture Growing interest in the metaverse among both consumers and businesses could create a $1 trillion commerce opportunity by the…

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Image of a robot behind a shop counter assisting a customer, created by Microsoft Bing Image Creator AI tool

Essential customer experience insights from Q1 23

By Aled Herbert / 15/05/2023

1. Almost half of customers would pay more for great service: ACA Study The 2023 ACA Study: Achieving Customer Amazement report surveyed 1,000 US residents from Gen Z to Millennials…

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Woman in lab coat with a stethoscope around her neck using a VR headset.

Essential healthcare insights from Q1 23

By Shirley Siluk / 26/04/2023

1. Survey: 4 of 5 US adults have now used telemedicine The 2022 Digital Health Consumer Adoption Survey by Rock Health Advisory found that 80 percent of U.S. adults report…

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Doctor using a cellphone.

Essential healthcare insights from Q4 2022

By Shirley Siluk / 25/01/2023

1. Healthcare’s big concern: Finding digital tech talent In its Global Tech Report 2022, KPMG found that healthcare faces the greatest challenge in finding capable talent to help with the…

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