copywriter

Copywriter v journalist – be sure of the difference

By Aled Herbert / 10/11/2014

In the world of content marketing many of us who hail from a background in journalism, as reporters and editors, can sometimes get a little protective of our territory as…

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Copywriters, designers – the right balance

By Aled Herbert / 07/06/2012

Most things I read these days arrive serendipitously via some social media channel, mostly Twitter. A tweet last week directed me to mashkulture.net’s post containing an infographic on the difference between…

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