agency

Closeup of domino tile with 11 dots. Photo by Mick Haupt on Unsplash

11 essential content marketing links from Q1 24

By Tony Hallett / 01/04/2024

1. How technology marketers lead the way in AI experimentation [new research] Tech marketers and AI. Yes, apparently our homies know a thing or two about AI. Which is good,…

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Diversity, inclusion, equality and belonging are all about making the workplace fair for each employee, and building a sense of community.

Podcast Episode 7 – Diversity, Equity, Inclusion and Belonging

By Daine Lindsay / 06/12/2023

Welcome to the last episode of the Collective Content podcast’s How to choose a content agency series. In the final episode, our hosts Daine Lindsay and Collective Content MD Tony…

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Cut wooden letters spelling the word 'team' with multi-coloured figures helping to support them.

Podcast Episode 6 – Ways of Working

By Daine Lindsay / 21/11/2023

Welcome to the Collective Content Podcast’s How to choose a content agency series, episode 6 ‒ ‘Ways of working’. So far, we’ve looked at the “who, what, why and when”…

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Image of a welcome mat on a jetty which reads 'Welcome on board'. So the bottom of the image we can see two red converse shoes.

Onboarding agencies

By Becky Thompson / 01/11/2023

Onboarding a new content agency can sometimes mean a little bit of pain, or sometimes quite a lot. To a certain extent, that’s up to you. Episode 5 of our…

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Two lego figures shaking hands.

Podcast Episode 5 – Onboarding

By Daine Lindsay / 01/11/2023

Welcome to the Collective Content Podcast’s How to choose a content agency series. In episode five our hosts, Daine Lindsay and Collective Content MD Tony Hallett, are joined by client…

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Image credit: A man and a woman holding a test tube by Artem Podrez

Podcast Episode 4 – Chemistry

By Daine Lindsay / 17/10/2023

Welcome to the fourth episode of Collective Content’s How to choose a content agency podcast series. Now that we’ve covered the preliminary stages of choosing a content agency, our hosts…

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A blackboard with a three smiling faces and three tickboxes in a colomn. The first face in smiling and in green. The second is neutral in orange. The final is red and frowning. The first box is ticked. Image credit: Adrian from Pixabay

Podcast Episode 3 – Reputation

By Daine Lindsay / 02/10/2023

Welcome to episode three of the Collective Content How to choose a content agency podcast series. This time round, our hosts Daine Lindsay and Collective Content MD Tony Hallett are…

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Image of a robot sitting at a desk studying two different texts at the same time. It looks worried.

Podcast Episode 2 – AI

By Daine Lindsay / 19/09/2023

This is the Collective Content How to choose a content agency podcast series. In our second episode, hosts Daine Lindsay and Collective Content MD Tony Hallett are joined by two…

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Image of a back of a man surrounded by papers, graphs, charts and tables. He seems deep in thought.

Podcast Episode 1 – In house, agency or freelance?

By Daine Lindsay / 26/08/2023

Welcome to the Collective Content How to choose a content agency podcast series. In each episode, our hosts Daine Lindsay and Collective Content MD Tony Hallett are joined by content…

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11 best content marketing links Q2 23

By Tony Hallett / 03/07/2023

What does generative AI mean for content marketing? Yes, we’re being unapologetically us-centric this quarter – starting with an important blog post from our content director about our position on…

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11 essential content marketing links from Q4 18

By Tony Hallett / 20/12/2018

1. ‘You have to have support from the C-suite’: Brands struggle with moving marketing in-house The first of three links from those clever people at Digiday, this piece touches on…

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Quality work – why I constantly assess our agency model

By Tony Hallett / 05/11/2018

On my mind: How to describe team members at our content marketing agency. That’s partly because we’re preparing a new website – nothing radical, just something every company does. But…

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