Social media policy as infographic – Edmunds.com

Social media policy as infographic – Edmunds.com

April 18, 2012

 

April 18, 2012

 

Social media policy as infographic – Edmunds.com

WRITTEN BY

Tony Hallett
Managing director

Tony set up Collective Content in 2011 so brands can more easily become publishers and tell stories. This built on 15 years in media, from reporter to publishing director at Silicon Media Group, CNET Networks and CBS Interactive.

Readers of these pages know we end up mentioning social media policies regularly. We’re even toying with publishing a template. (Let us know if that gets your vote too – tipping points and all that.)

They may well be considered a must-have by many organisations these days but the truth is that most are poor. They can be too long, too complex, too geared in favour of an employer, too much of a Frankenstein document (“It’ll have to go to Legal after HR…”) – the list goes on.

So when we came across a fresh approach we thought it worthy of a share. Edmunds.com is a bible for buying a car in the US (if you’re the type of person who does their research, wants to know measurements, the going price of a second-hand vehicle etc.). It’s similar to parkers.co.uk over here.

Imagine it’s your first day and you get given this. Not bad, eh?


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Need to know about events? Buy the e-book, Everything In Moderation: How to chair, moderate and otherwise lead events, by Collective Content (UK) founder Tony Hallett from Amazon.co.uk.

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