One aspect of commercial content is the holy grail of producing engaging, non-distracting, even deep content in traditional online ad units. Let’s be fair – that hasn’t always been easy.…
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I just blogged over on tphallett.com about the rise of Pinterest and other channels that show traffic online is increasingly coming from non-text formats – whether photos, infographics, video or…
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Last week we showed our dismay over trends in curation and aggregation often meaning the originator of a piece of content gets lost. Almost at the same time as hitting publish on…
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This infographic isn’t perfect but for those without a background in content creation it might just be the right catalyst. See what you think…Like this infographic? Get more content marketing…
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We’re really proud to announce that Collective Content is the publisher of a new e-book, priced at just £2.50/$3.99, aimed at anyone with speaking and moderating duties at live events.…
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Where do you find out things? You quite possibly have a good answer to that. You could probably do a quick mental stock take of nearly all the sites, channels…
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It’s the last Friday of the month which means it is time for another Collectivist – someone Collective Content rates so highly we have no hesitation in recommending them. All…
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We were recently asked whether it is a good idea to incentivise journalists, bloggers or any other type of writer by paying per page impression. Those that wanted to know…
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Nice, brief summary about the rise of content marketing.
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Here’s what should govern when you post content. This applies whether you’re a professional editor working in the media, a blogger or publishing other content for brands out of a…
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Businesses buying and selling from and to each other, something that has happened for millennia, can appear overly complicated these days. That’s my take on how it feels in circles…
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Great to see the news this week that Tumblr, the other popular micro-blogging service, is hiring an editor-in-chief and (at least one other) writer – in part to report on its…
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