This post follows our last one based on the 2012 Content Marketing Report, where we noted the main methods clients are using as we entered the new year and some…
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I’d like to introduce something new for the CC:UK blog this year. Every month I am briefly going to profile a Collectivist, my name for someone awesome I have worked…
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You don’t hear the word ‘infographic’ as much as you did a year ago. Just a feeling, no evidence on that. Perhaps we’re collectively tired. Perhaps they haven’t been, in…
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We recently picked up on some research that, while a few months old, came out as a 2012 Content Marketing Report. The study found nine out of 10 B2B marketers are…
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What’s Bob Holness got to do with the Wikipedia blackout tomorrow? Directly, not much, I assure you. But recent days’ events have made me cast my mind back to a…
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While I talked last time about the search for a ‘brand identity’ for Collective Content, a couple of contacts have asked me about the old typewriter keyboard that currently adorns…
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