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Blogging is important for every business. So we don’t just offer ghostwriting services for others. We blog for ourselves.
Big issues such as content strategy, commissioning and ROI, as well as tactics for effective copy creation or editing. Sometimes a little news about Collective Content.
Collective Content (UK)
Style and grammar
Content conversations: MEC Wavemaker's Ben McKay
Burberry, Screamadelica and the secret to creative cross pollination
Copy-wise: Beware of the Apostrophe-pocalypse – 3 rules
Zen and the art of content curation
Content conversations: Karmarama’s Jamie Toward
PRs and brand journalists in 2017 – a marriage of convenience?
Choosing an agency: Personal chemistry but with due diligence
The problem with pictures
Content Marketing Landmarks: Oreo Cookies
The hunt for the B2B influencers
The ultimate content agency?
Content marketing landmarks: Jyske Bank
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