We’ve had fewer than six months of Monday Tips on the Collective Content Facebook page (because the page is only that old). That said, there have been some good ones.
Here are some with links, some without (because they didn’t need them). Some are curated, some directly from Collective Content, because that’s one of the things we do.
Adjusting your content for every individual is hard but adjusting for each social distribution channel isn’t. Don’t cut and paste the same posts to Facebook, Twitter, Google+, Pinterest etc. – tweak for each audience.
Animated GIFs are all the rage. If you have a short video clip, this service does the rest for you.
Try to view your content as others see it eg open an Incognito Window in Chrome, use View Profile in LinkedIn, try the browsers/apps on all the devices you can lay your hands on.
Try to synchronise what you do over social media. And we really like this line: “…contact people on their own ground, via their favourite network, you stand a better chance of hitting your message home.”
“Hardly any news-led content is economically viable” – UBM CEO David Levin speaking at #aopsummit earlier this month. Whatever kind of publisher you are, you can provide news, only be aware of the costs.