Content marketing in the UK [infographic]

Content marketing in the UK [infographic]

June 20, 2012

 

June 20, 2012

 

Content marketing in the UK [infographic]

WRITTEN BY

Tony Hallett
Managing director

Tony set up Collective Content in 2011 so brands can more easily become publishers and tell stories. This built on 15 years in media, from reporter to publishing director at Silicon Media Group, CNET Networks and CBS Interactive.

We shared this really nice infographic the other day on Twitter but it’s simply too good not to chain to this blog somehow.

It’s courtesy of the APA – now the Content Marketing Association, appropriately enough – and it wasn’t readily available to post here. So here’s the link: The Content Marketing Revolution.

Enjoy.

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